Hi, I'm Bel, welcome to The Wiggle Tree!
Thank you for your interest in my business! I design and make everything in my collection, from my little studio on the north coast of Tasmania. My products are natural, organic, they're handmade and designed with an eco-friendly conscience. I love creating useful and essential products that make it easy to be a little bit green!
The Wiggle Tree is my first venture into the online marketplace, and I have found it to be such an amazing journey so far. I listed my first items for sale in January 2012, and within 6 months, I was selling faster than I could make. My brand has grown and evolved and I have recently registered my insanely popular 'Nappy Off Mat' as a trademark. I have help now with sewing so that I can keep up with demand, and as my children get bigger, so does my collection.
My background is in Bridal Design. I have a Diploma in Fashion Design & Clothing Industry Studies, and I worked in the Bridal Industry, both in Australia and the U.K, for over 10 years as a designer, pattern maker, product developer, machinist, coffee fetcher and anything else you can imagine. As much as I loved this crazy and exciting industry, I found my passion with The Wiggle Tree.
I'm a wife & I'm a mum to 2 beautiful little girls, who are 4 and 7 and rule my world! ;)
Thank you for your support! Bel xx